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Denim
Care guides|May 2025
Denim is special for its exceptional durability, unique aging process, and versatile appeal. With proper care, your denim garments can improve with time.
Design|May 2025
Meant to reflect our preference for simplicity, functionality, and longevity, the ARKET logo isn’t a logo but merely the name of the brand set in uppercase in our own bespoke type family, ARKET Sans, which was developed in 2015 by the Icelandic and Danish design duo Or Type.
At first glance, it is an archetypal European sans serif, characterised by clean lines and minimalistic design. However, it also exhibits more ‘humanist’ qualities, such as subtle variations in stroke width and soft, rounded letterforms that contribute to a sense of rhythm and warmth, reflecting the playfulness that is also essential to what we do.
Some of its unique features include an off-balanced letter R, a swinging K, and a pinched number 5. Used with a sort of non-branding approach across all mediums and applications, from signage to packaging and digital platforms, it aims to highlight product and content over and above the ARKET name.
Care guides|May 2025
Denim is special for its exceptional durability, unique aging process, and versatile appeal. With proper care, your denim garments can improve with time.
Care guides|May 2025
Leather is a hard-wearing yet sensitive natural material. As leather ages, it develops a beautiful patina, showcasing its unique character and history over time.
Care guides|May 2025
Synthetic fibres such as polyester, polyamide, acrylic, and elastane have many useful properties that can be enjoyed in a variety of garments, including activewear and swimwear. They’re usually comfortable, quick-drying, and keep their shape well. However, they also shed tiny plastic particles that can enter the sea and cause harm to our ecosystems. Here’s how to care for synthetic garments.
Care guides|May 2025
Silk is composed of incredibly fine natural protein fibres produced by silkworms. It is surprisingly strong, smooth, breathable, and transports moisture. Handle silk garments with care to maintain their smooth and lustrous texture.
Notes|May 2025
Textile traditions often carry more than technique – holding memory, care, and everyday acts of creativity. At the intersection of past and present, and amid a renewed interest in the handmade, craft becomes a way of remembering and passing on the knowledge handed down through generations.
Interviews|May 2025
In a career defined by breath-holding records and moments of stillness beneath the surface, Arthur Guérin-Boëri has always been driven by something more than performance. His path as a world champion freediver has been shaped by intuition, discipline, and a deep connection to the sea – and now, as he turns his focus toward environmental storytelling, Arthur’s journey is no longer about conquering the unknown, but about understanding it.
Food|May 2025
An easy-to-make sweet summer treat featuring rhubarb, salt-roasted nuts, cardamom and cookie crumbles. Serve with heavy cream on the side, and a drop of olive oil.
Care guides|May 2025
Denim is special for its exceptional durability, unique aging process, and versatile appeal. With proper care, your denim garments can improve with time.